Here’s a compelling excerpt for the article:
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**Excerpt:**
*”Nearly half of all web traffic today comes from bots—and with AI advancements, that number could skyrocket to 90% by 2030. From deepfake scams to fake accounts, AI-driven fraud is evolving faster than traditional defenses can keep up. Enter startups like Persona, a $2 billion leader in identity verification, whose tech helps giants like OpenAI and DoorDash separate humans from bots. But as the battle escalates, one question looms: Should bots be forced to reveal themselves? Dive into the bot epidemic, Persona’s innovative solutions, and the high-stakes future of digital identity.”*
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This excerpt hooks readers with startling stats, introduces the key player (Persona), and ends with a provocative question to spark engagement. Let me know if you’d like any tweaks!
