“Avengers: Endgame” is now officially the highest grossing movie of all time, overtaking a decade-old record previously held by “Avatar”. This Sunday, Disney announced that the movie has earned $2.79 billion at the global box office, more than “Avatar’s” $2.7897 billion.
To put this accomplishment in perspective, “Endgame” has played in theatres for only 87 days, while “Avatar” ran for 234 days during its original run, and was rereleased in 2010. “Endgame” also had a sort of limited rerelease in June, when an extended edition, featuring a new scene and a special tribute to recently departed Stan Lee, the architect of the Marvel Universe, was shown for a weekend in June.
Alan Horn, co-chairman and chief creative officer of The Walt Disney Studios, said: “A huge congratulations to the Marvel Studios and Walt Disney Studios teams, and thank you to the fans around the world who lifted ‘Avengers: Endgame’ to these historic heights. Of course, even with the passage of a decade, the impact of James Cameron’s ‘Avatar’ remains as powerful as ever, and the astonishing achievements of both of these films are ongoing proof of the power of movies to move people and bring them together in a shared experience. The talented filmmakers behind these worlds have much more in store, and we look forward to the future of both the Marvel Cinematic Universe and Pandora.”
“Avatar” has held on to this record for more than a decade, and for a long time, it truly seemed like no other movie could possibly surpass it. However, it should be noted that with Disney’s recent acquisition of Fox, Disney now owns “Avatar” and its four upcoming sequels as well.