Meta launches AI-based video editing tools. Meta Platforms (META.O) announced the debut of two new AI-based capabilities for video editing. These features might be used to create videos uploaded to Facebook or Instagram.
The first one is called Emu Video, which creates short movies that are only four seconds long. It uses a caption, photo, or image as a cue and then pairs it with a description. The second one is called Emu Edit, and it enables users to modify or edit films more straightforwardly by using text prompts.
The new tools are an evolution of the older technology known as Emu, which produces graphics in response to text cues.
Emu is the foundation of generative artificial intelligence technology and specific AI picture editing tools for Instagram. These tools let users snap a shot and then modify either the visual style or the photo’s backdrop.
Since the debut of OpenAI’s ChatGPT around the end of the previous year, businesses and enterprises have been flocking in droves to the young generative AI market to gain new capabilities and improve business processes.
It is becoming one of the primary focus points for the social media giant as it seeks to compete with other giants such as Microsoft (MSFT.O), Alphabet’s Google (GOOGL.O), and Amazon (AMZN.O). The social media giant has been making remarkable progress in the AI realm, which has become one of its crucial emphasis points.