Nike Launches Controversial Colin Kaepernick Campaign

Colin Kaepernick is the face of a new Nike Campaign titled “Believe in something. Even if it means sacrificing everything”. The ad is obviously controversial and relates to the on-going National Anthem protest going on throughout the NFL. Some are praising Nike for their courage regarding the heated topic, and others are criticizing their choice […]
  • Peter Boyer
  • September 4, 2018
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Under Armour continues to struggle

Under Armour faces major cash problem On Thursday, Under Armour announced that it will add $80 million to its previous $130 restructuring plan. The sports apparel company also announced losses of almost $96 million last quarter, compared to just $12.3 million last year. The company is shifting its focus away from expensive shoes and apparel […]
  • Ben Norman
  • July 26, 2018
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Nike improves pay for employees

Nike says “Just Do It” to wage increases Nike announced on Monday that it will increase the wages for roughly 7,000 employees. Spokeswoman Sandra Carreon-John explained that Nike reviews wages annually, but they took an even closer look this year. The athletic apparel company limited the number of employees that would receive the wage to […]
  • Ben Norman
  • July 24, 2018
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Foot Locker shares up 20%

Foot Locker is on the up-and-up, but will it be long-term? The apparel and shoe store saw its shares boost on Friday, after exceeding earnings expectations. Moreover, Wall Street anticipated earnings per share of $1.25. Foot Locker eclipsed this figure by reporting a $1.45 EPS in the first quarter. It also reported $1.9 billion in […]
  • Ben Norman
  • May 28, 2018
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Nike losing teens in footrace with Adidas, analysts say

The investment bank and asset management firm Piper Jaffray released the findings of their latest biannual “Taking Stock with Teens” Survey, MarketWatch reports, and apparently, Nike is losing touch with teenagers. Instead, the demographic seems to be spending more with Adidas and Amazon. Before you throw out your swoosh-covered sweats and socks, Nike (NKE) still […]
  • Kirsten Loose
  • October 12, 2017
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J.C. Penney Toying with New Store Idea

J.C. Penney has plans to introduce toy stores within its department stores in an attempt to draw in more customers along with their families. The efforts are intended to recapture part of J.C. Penney’s past spirit when their stores drew in both children and their parents through their holiday catalogs. In order to reestablish a […]
  • Cedric Brenninkmeijer
  • July 15, 2017
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Six Smart Watches for All Your Needs

The release of the Apple Watch got a lot of people interested in the smartwatch market, but Apple isn’t the first to come out with a product like this, and they won’t be the last. The newly released Apple Watches are being praised for all of their new features, but a lot of the features […]
  • Taylor Brown
  • April 25, 2015
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Adidas And Nike Battle Out Business Rivalry During The World Cup

As many know, Nike and Adidas have an ongoing rivalry that has yet to be settled. No one has ever been able to say which brand can officially be crowned the winner. What’s a better way to compare the two sporting companies than with The World Cup? Well, it turns out the two competitors both […]
  • Megan Harrison
  • July 15, 2014
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