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THE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & LifestyleTHE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & Lifestyle

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TikTok’s Owner: Can They Survive Without Their Star App?

TikTok's Owner: Can They Survive Without Their Star App?
TikTok's Owner: Can They Survive Without Their Star App?

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TikTok’s Owner: Can They Survive Without Their Star App?

The latest developments surrounding TikTok’s future in the United States highlight the ongoing tensions between Washington and Beijing, with concerns over data privacy and national security at the forefront.

The US Congress is poised to vote on legislation giving TikTok’s Chinese owner, ByteDance, an ultimatum: either sell its US business or face a ban. This move comes amid fears that sensitive data of millions of Americans could end up in the hands of the Chinese government.

TikTok has vehemently denied being a tool of the Chinese government and insists that ByteDance is not a Chinese firm, citing its global ownership structure. However, its extraordinary success in the US has made it a target of scrutiny and suspicion.

The potential ban on TikTok raises significant legal and practical challenges. A ban could be seen as a violation of free speech and may be difficult to enforce, especially in an election year. On the other hand, forcing ByteDance to sell TikTok’s US operations presents obstacles, including resistance from Beijing and uncertainty about potential buyers.

Valuing TikTok for sale is also complex, given its status as a privately owned company. While estimates suggest its US revenue is substantial, political risks and regulatory uncertainties could affect its valuation.

Furthermore, any potential sale would likely hinge on including TikTok’s recommendation algorithm, which is crucial to the app’s success. However, ByteDance has previously indicated that this proprietary technology may not be part of any deal.

The outcome of the congressional vote and subsequent actions by ByteDance will have significant implications for the future of TikTok in the US and its global operations. It remains to be seen how this saga will unfold and what it means for the broader geopolitical landscape between the US and China.


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